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| Term | Definition | Known Abbreviations and Acronyms |
| Computer Aided Design | CAD |
|
| A software package used by engineers, architects, and designers for drawing and designing advanced graphics and features. | ||
| Compact Disk | CD |
|
| Used to store external data. Commonly used for music and computer programs purchased in a store. | ||
| Compact Disk Recordable | CDR |
|
| A compact disk designed to have information written onto it for future use. | ||
| Compact Disk Re-Writable | CDRW |
|
| A compact disk that is design to have information burned to it more than once. | ||
| Cold Fusion Markup | CFM, CFML |
|
| ColdFusion is a tag-based, middleware programming language used for writing web-based applications. Commonly used in database and e-commerce applications. | ||
| Chief Financial Officer | CFO |
|
| Executive in a corporation that generally oversees the financial aspects of the business. | ||
| Common Gateway Interface | CGI |
|
| A standard way data is passed between web applications. A server side program often used in online forms and scripts. | ||
| Common Gateway Interface - Binary | CGI-BIN |
|
| Most common name of a directory on a web server in which CGI programs are stored. A CGI-BIN is required to run CGI programs. | ||
| Command Line Interface | CLI |
|
| A computer interaction type that requires typing in each command without using other devices such as a mouse. See WIMP. | ||
| Content Management System | CMS |
|
| A system used to assist in the management of data. Often used to assist a printer in understanding what a computer wants it to print. | ||
| Cyan - Magenta - Yellow - Black | CMYK |
|
| These are the four colors used in the printing process. All colors can be made from a combination of these colors. | ||
| Chief Operating Officer | COO |
|
| Executive in a corporation that oversees the standard operations of a corporation. | ||
| Cost Per Click | CPC |
|
| Common term used for the price an advertiser pays each time someone clicks on their advertisement. Google Adwords and Overture (Owned by Yahoo!) are the most well know CPC programs, but there are several others out there trying to compete. | ||
| Cost Per Lead | CPL |
|
| The price you will pay for each lead received. Generally from a firm designed to acquire the leads and sell them for a profit. | ||
| Cost Per Thousand | CPM |
|
| Term used to give you a standard cost of something in the thousands. Often used in mailing programs, both online and offline. | ||
| Cost Per Sale | CPS |
|
| Common term used when you are charged for advertising as a cost per sale made from the advertising. Requires some kind of tracking to make sure the advertising company gets paid in the end. | ||
| Customer Relationship Management | CRM |
|
| Software that helps businesses manage customer relationships in an organized way. | ||
| Cascading Style Sheet | CSS |
|
| Standard for specifying the appearance of text and other elements on a webpage. Allows for changes across all pages of a website without having to manually change each web page individually. For instance, you could specify that all <H1> tags are bold and it would change all <H1> tags throughout the website that are attached to that stylesheet. | ||
| Comma Seperated Values | CSV |
|
| A comma separated value file is a data file structure that contains records whose values are delimited or separated by commas. | ||
| Chief Technology Officer | CTO |
|
| Executive officer in charge of technoology for a corporation. | ||
| Click Through Rate | CTR |
|
| The ratio of the number of times an ad is clicked divided by the number of times the same ad is viewed. Often used to see if a particular ad is effective at bringing in customers. | ||
| Coordinated Universal Time | CUT |
|
| See UTC. | ||
| Card Verification Code | CVC, CVC2 |
|
| A number generally found on the back of a credit card that is used for security purposes on the internet or over the phone. This helps to ensure that the person using the card actually has the card in their possesion. | ||
| Card Verification Value | CVV, CVV2 |
|
| See CVC. | ||
