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| Term | Definition | Known Abbreviations and Acronyms |
| Pay To Play | P2P |
|
| An online game that requires you to pay to be a participant in the game. You can be charged by the game, or a time increment such as: Hourly, Daily, Weekly, Monthly, or Yearly. | ||
| Platform for Privacy Preferences Project | P3P |
|
| A protocol designed to give users more control of their personal information when browsing Internet Websites. | ||
| Petabyte | PB |
|
| Unit to measure computer data. 1 Petabyte = 1 trillion Megabytes. | ||
| Personal Computer | PC |
|
| Computer designed for use by one person at a time. | ||
| Personal Digital Assistant | PDA |
|
| Term for any small mobile hand held device that provides computing and information storage retrieval capabilities. Often includes address book, paging, data messaging, electronic mail, computing, and FAX services. | ||
| Portable Document Format | PDF |
|
| Universal file format that preserves the fonts, images, graphics, and layout of any source document, regardless of the application and platform used to create it. | ||
| Practical Extraction and Report Language | PERL |
|
| Open source server side programming language used for web scripts and to process data passed via CGI from HTML forms. | ||
| Pay For Inclusion | PFI |
|
| Term used to describe a website (Generally a directory or search engine) that charges a fee for inclusion. This fee can be a one-time fee or a recurring fee. | ||
| Pay For Placement | PFP |
|
| See PPC and/or PFI. | ||
| Hypertext Preprocessor | PHP |
|
| Open source server side programming language used most often for web scripts and to process data passed via CGI from HTML forms. | ||
| Platform for Internet Content Selection | PICS |
|
| Specification created by W3C that uses metadata to label webpages to help parents and teachers control what children and students can access on the Internet. | ||
| Portable Network Graphics | PNG |
|
| File format for bitmapped graphic images approved by the World Wide Web Consortium as a replacement for GIF files. PNG is open source so no fees are associated with its use. | ||
| Post Office Protocol | POP |
|
| Standard protocol used to send and receive e-mail. | ||
| Pay Per Click | PPC |
|
| Price that an advertiser must pay to the search engine or directory every time someone clicks on there ad. | ||
| Pay Per Click Search Engine | PPCSE |
|
| Search engine that runs Pay-Per-Click programs to get get advertisers to pay to be at the top of the SERP's. Honest PPC search engines clearly define what ads are paid for, and what ads are "natural". | ||
| Pay Per Rank | PPR |
|
| Very similar to PPC, but often times you purchase the particular rank you want at a set amount for a set period without having to constantly be updating your bids. | ||
| Pay Per Visitor | PPV |
|
| Similar to PPC; except the PPCSE will use this term to define that they use a program to determine if the same computer is clicking on the advertisement. They then will not charge you more than once for the same visitor during a specified period of time. This is in an attempt to stop Click Fraud by your competitors or people trying to earn unjust income from being an affiliate of the PPCSE. | ||
| PageRank | PR |
|
| PageRank is a number from zero to ten that is assigned by the Google Search Engine. You can view your websites PR by adding the Google Toolbar to your internet browser. PR is just one of many factors Google uses to decide which site should come up first in an internet search. | ||
| PageRank Zero | PR0 |
|
| The webpage in question has a zero rating on Google's PageRank System. The best you can have is a PR10, which is reserved for the truly elite on the internet. A PR0 is often given to a site before it is fully crawled and updated on Google's Data Centers. | ||
| PageRank Grayed Out | PRGray, PR Gray |
|
| A gray bar showing on the Google Toolbar for a page or website shows that it has been banned or penalized in some fashion. This is done most often to sites that do not comply with the policies set forth by Google for being listed in their search engine. | ||
| Public Service Ad | PSA |
|
| An advertisement placed for a group or organization free of charge. Usually you have to be a non-profit organization to get the benefits of this type of program. | ||
| PhotoShop Document | PSD |
|
| Graphic file format created and used by Adobe PhotoShop. | ||